{"id":1123,"date":"2025-06-24T11:05:36","date_gmt":"2025-06-24T11:05:36","guid":{"rendered":"https:\/\/greensufabu.eu\/case-study\/essem-design"},"modified":"2025-07-31T05:23:36","modified_gmt":"2025-07-31T05:23:36","slug":"essem-design","status":"publish","type":"case-study","link":"https:\/\/greensufabu.eu\/cs\/case-study\/essem-design","title":{"rendered":"Essem Design"},"content":{"rendered":"\n<p>Essem Design navrhuje a vyr\u00e1b\u00ed r\u016fzn\u00e9 v\u00fdrobky pro interi\u00e9ry p\u0159eds\u00edn\u00ed, jako jsou nap\u0159\u00edklad v\u011b\u0161\u00e1ky na klobouky, botn\u00edky a h\u00e1\u010dky. Spole\u010dnost byla sou\u010d\u00e1st\u00ed sl\u00e9v\u00e1rny, kterou zalo\u017eil Gunnar Bolin, kdy\u017e v roce 1937 navrhl prvn\u00ed stojan na klobouky Nostalgi z roztaven\u00e9ho hlin\u00edkov\u00e9ho \u0161rotu. Od t\u00e9 doby spole\u010dnost vyvinula n\u011bkolik klasick\u00fdch design\u016f, nap\u0159\u00edklad \u0159ady Classic a Nostalgi, kter\u00e9 jsou dodnes nejprod\u00e1van\u011bj\u0161\u00edmi \u0159adami.   <\/p>\n\n<p>V roce 2002 p\u0159evzal veden\u00ed spole\u010dnosti Sten-Roger Bladh, mana\u017eer kvality, kter\u00fd z\u00edskal pr\u00e1va na v\u00fdrobky odd\u011blen\u00edm od sl\u00e9v\u00e1rny. Sten-Roger zachoval tradi\u010dn\u00ed \u0159emeslnou v\u00fdrobu v Anderstorpu, ale z\u00e1rove\u0148 usiloval o v\u00fdvoj nov\u00fdch v\u00fdrobk\u016f pod n\u00e1zvem Essem Design s d\u016fslednou funk\u010dnost\u00ed a trvanlivost\u00ed v\u00fdrobk\u016f. P\u0159ibli\u017en\u011b ve stejn\u00e9 dob\u011b za\u010dala s podnik\u00e1n\u00edm pom\u00e1hat i jeho dcera Frida,  <\/p>\n\n<p>kter\u00e1 nap\u0159\u00edklad o letn\u00edch pr\u00e1zdnin\u00e1ch montovala v\u011b\u0161\u00e1ky &#8222;Dekorativ&#8220; a ukl\u00edzela kancel\u00e1\u0159. Kdy\u017e Frida v roce 2013 dokon\u010dila studium, Sten-Roger ji p\u0159izval k pr\u00e1ci na nov\u00e9m projektu, kter\u00fd m\u011bl firm\u011b pomoci z\u00edskat certifikaci ISO v oblasti environment\u00e1ln\u00edho managementu a kontroly kvality, proto\u017ee cht\u011bl vypracovat form\u00e1ln\u00ed dokumentaci kontroly kvality. Mezit\u00edm tak\u00e9 z\u00e1kazn\u00edci za\u010dali od sv\u00fdch v\u00fdrobk\u016f vy\u017eadovat v\u00edce prvk\u016f udr\u017eitelnosti. Od t\u00e9 doby podnik pro\u0161el v\u00fdznamnou zm\u011bnou v oblasti udr\u017eitelnosti.  <\/p>\n\n<p>K dal\u0161\u00edmu pos\u00edlen\u00ed p\u0159echodu do\u0161lo pot\u00e9, co se v roce 2015 k rodinn\u00e9mu podniku p\u0159ipojil Sten-Roger\u016fv syn a Fridin bratr Robert, kter\u00fd p\u0159evzal prodejn\u00ed a marketingov\u00e9 funkce. Kdy\u017e ob\u011b d\u011bti za\u010daly pracovat ve stejn\u00e9 rodinn\u00e9 firm\u011b, Sten-Roger zah\u00e1jil proces n\u00e1stupnictv\u00ed t\u00edm, \u017ee na n\u011b postupn\u011b p\u0159evedl pod\u00edly. V roce 2020 Sten-Roger p\u0159evedl svou pozici gener\u00e1ln\u00edho \u0159editele na Roberta, zat\u00edmco Frida zast\u00e1vala pozici finan\u010dn\u00ed \u0159editelky. Jejich rodi\u010de dnes st\u00e1le z\u016fst\u00e1vaj\u00ed \u010dleny spr\u00e1vn\u00ed rady spolu s p\u0159edsedou, kter\u00fd nen\u00ed \u010dlenem rodiny, a dal\u0161\u00edm \u0159editelem, kter\u00fd tak\u00e9 nen\u00ed \u010dlenem rodiny.   <\/p>\n","protected":false},"featured_media":1624,"template":"","meta":{"_acf_changed":false},"class_list":["post-1123","case-study","type-case-study","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Essem Design - GREENSUFABU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/greensufabu.eu\/cs\/case-study\/essem-design\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Essem Design - GREENSUFABU\" \/>\n<meta property=\"og:description\" content=\"Essem Design navrhuje a vyr\u00e1b\u00ed r\u016fzn\u00e9 v\u00fdrobky pro interi\u00e9ry p\u0159eds\u00edn\u00ed, jako jsou nap\u0159\u00edklad v\u011b\u0161\u00e1ky na klobouky, botn\u00edky a h\u00e1\u010dky. 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