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Satturn Holešov

SATTURN HOLEŠOV is a family-owned company based in the Zlín region, Czechia, operating on the market since 1992. The company’s founder is Mr. Jaromír Tomšů Sr., one of the two managing directors. The second executive is his wife Renata. Their son Jaromír Tomšů Jr., who represents the second generation in the company, acts as a proxy. The son joined the company in 2023 after he finished his studies, and he currently owns 10% of the company, with the remaining 90% still in the hands of his father.

The company currently employs 17 employees and its main activity is electronic communications applied to projects in the field of environmental protection and renewable energy sources. The company has its own development department and is also involved in cybersecurity projects. For example, the majority of hospitals in the Pardubice Region operate on one of their software in the framework of security and crisis management. Similarly, their softwar is used by the Prague City Transport Company for the dispatching of tram traffic.

Both children have been with the company since their childhood, and the younger son Jaromír Jr. later decided to become actively involved within the company. He sees not only profit in the company’s activities but also a social benefit. 

Country

Czech Republic

Greening processes

Energy Efficiency, Waste management

Greening input

Renewable input

Greening outputs

Sustainable consumption

Company size headcount

around <50

Company size turnover

around <€2 ml

Interviewed

Incumbent (senior generation), Successor (next generation)

Industry

Water Supply, Sewerage, Waste Management and Remediation Activities

Sustainability transition

Between 2008 and 2010 SATTURN HOLEŠOV participated in a research and development project for the Ministry of Industry and Trade of the Czech Republic called ”Decentralized Wastewater Treatment with telemetric measuring system for small municipalities”. This innovative project successfully passed the final opposition procedure and the first treatment plants as a system solution for small municipalities were introduced later, in 2018. In the meantime, the company’s headquarters were renovated and on that occasion, a system for using rainwater to flush toilets was also introduced within the company building. As a result, the consumption of drinkable water was reduced by an incredible 70%. 

The second of the ecological innovations that SATTURN HOLEŠOV introduced was a photovoltaic power plant. The electricity generated by the photovoltaic power plant covers a decisive part of SATTURN HOLEŠOV’s electricity consumption to this day.

The third important step in the environmental process was the complete thermal insulation of the entire building. This was carried out as part of the aforementioned renovation of the building when the natural gas boilers were replaced with condensing boilers. Thanks to photovoltaics, the company was then able to introduce decentralized hot water heating in the building. Hot water is now distributed throughout the building to minimize transport distances from the hot water source to the point of consumption. The source of this process is still photovoltaics, as the boilers that heat the water are now also electric. During the day, the electricity for heating is taken from the sun, and in the evening no one is in the building, so there is essentially no need for hot water.

The very first photovoltaic power plant was built by SATTURN HOLEŠOV in 2009 on its own company premises. This was also the period when photovoltaics in general, were becoming more popular in the Czech Republic. And since it was already an electrical installation company at that time, it was more than appropriate to introduce this photovoltaic solution. In addition to the positive impact on the environment, this move made sense for SATTURN HOLEŠOV for another reason. The entire project was managed by Mr. Jaromír Sr. himself, and he and his colleagues had the opportunity to test and learn everything on their own construction site. He was therefore able to learn how to design, budget, build, and operate photovoltaic systems over a long period of time. At the time, this decision may have seemed like a business risk, but it later turned out to be a really worthwhile as around 2009-2012, the so-called “solar boom” in the Czech Republic took place, which saw a huge expansion of solar power plants in the country. 

The environmental projects that SATTURN HOLEŠOV has been part of have also brought them many awards. One of the most important is the Magalhães Strait of Chile Award for Innovation and Discovery with Global Reach. Among other awards, SATTURN HOLEŠOV is the Czech Republic’s Family Business of the Year for 2021 in the “Small Business” category. They are also the only company in the industry to be awarded the Czech Made Award for system telemetry for wastewater and domestic water treatment systems.

 

“I can declare from my own example that this is a sensible, sustainable way for the company, whether we are talking about using rainwater instead of drinking water or photovoltaics.” Jaromír Sr.

The owner of the company himself is concerned with the environment not only within the company but also in the context of the city of Holešov, where he serves as a counselor and chairman of the Energy Commission. Therefore, an energy community is now being formed in Holešov, which brings the city together with citizens and companies and will then offer communally shared electricity within this community. Mr. Jaromír Tomšů Sr. is responsible for everything related to ecological technologies or procedures. He mentions that because his company is not a large corporation and because he has the full support of his family, the decision-making process is not so demanding. He consults with his family in the evenings or on weekends about any big changes. No decision is made that the whole family doesn’t know about.

Learning points and actions to consider

All the ecological processes that SATTURN HOLEŠOV has implemented are evaluated very positively. Mr. Jaromír Tomšů Sr. mentions that if he is evaluating the purchase of solar panels retrospectively, the only thing he would have done differently is to build a bigger plant. However, he also adds that even with this amount, their small plant will cover the company’s electricity consumption costs for the whole year. In the summer they produce energy and consume less, while in the winter, they do not produce energy but use the financial “reserves” from the summer. In the aggregate of the 12 months, they are still in the black as a company, thanks to selling surplus electricity to the grid.

When it comes to recommending the implementation of greener business changes to other companies, both representatives clearly recommend a change. Both agree that the key is to try to do what makes sense, is socially beneficial, and is sustainable in the long term. In conclusion, the owner of the company, Jaromír Sr., adds the 500-year-old saying of the sailor Magalhães: “You cannot discover new oceans unless you have the courage to take your eyes off the shore.”

Reflecting on what to consider before implementing green practices, he also adds that not everything can always be viewed economically. Even SATTURN HOLEŠOV went out on a limb from an economic perspective at the beginning of its business, when photovoltaic power plants were not so common. But now it has no regrets. Thanks to this decision, they are not dependent on an external electricity supplier at the moment and can cover any shortfall in the drinking water supply. The company is, therefore not only benefiting society more by adopting greener practices but has also strengthened its energy and resource security with these systems. Photovoltaics and rainwater harvesting provide them with everything they need to run the facility where the company is based.

The main advice from the Tomšů family is not to be afraid to go into decisions where we are not quite able to estimate their long-term impact. When Mr. Tomšů introduced a rainwater harvesting system in their own family garden, many neighbors were tapping their foreheads. Today, thanks to the price of water and sewerage charges, they are looking at the whole problem very differently.  

As a company that has photovoltaics and wastewater management in its portfolio of products and services, SATTURN HOLEŠOV recommends thinking about a greener business conceptually. This means to look away from what is modern today but to address this issue in the light of the evolution of time and technology, in the context of the company’s values and its future growth. For this type of investment, it is not possible to look 5 years into the future, but rather 30 years or more. It is also important to communicate everything correctly to employees and motivate them to be more environmentally friendly.

Reflections

  • What impact will the green transition have on my company?